stjorthotic Chapter 129 Shorting Apple (Part 2)
Chapter 129 Shorting Apple (Part 2)
[The last conscience in the technology industry, only earns 0.5 US dollars for each MP Mini sold!]
As soon as Hanzheng Min's article was published, it received thousands of clicks.
This is also thanks to Shihan Technology. The last article that exposed MPMan in advance allowed him to gain a large number of new fans in the forum.
Netizen Dr. Min Ke seemed to be eyeing him, and was the first to leave a message on the post:
"Mohan Han, you still said that you had not confiscated the money, and then started touting Shihan Technology with your eyes closed."
"Li Xun is a businessman, how could he do such a loss-making business?"
"You only earn 0.5 US dollars, I wouldn't believe it even if you beat me to death!"
Netizens below also left messages, and some agreed with Dr. Minke’s point of view:
“Can you take home an MP3 player for only $38.80?”
"Boss Han, did you write the wrong price? Then I can buy three of them with one month's salary?"
"Upstairs, you exposed your salary!"
"It's really sold so cheaply. It's not an exaggeration to say that we only earn 0.5 US dollars."
Han Zhengmin immediately hit back after seeing the reply: "Dr. Minke, just wait and see the official press conference. When did Han Lao Mo deceive the majority of netizens?"
Someone else said in rumors:
"I've seen this kind of trick a lot. It must be sold in limited quantities. Handicapped people like us can't expect to buy low-priced MP3s."
This reply immediately received hundreds of likes.
Seeing that everyone thought this was Shi Han's new marketing strategy, Hanzheng Min directly pinned this high praise reply to the top of the post without thinking it was a big deal.
Then replied:
"I have personally confirmed from the president of Sehan Technology that MP Mini will never be sold in a limited quantity, and the first wave of official website will release 8 million pre-sale quotas!"
The man immediately smiled:
"If this information is true, it would be great fun.
"Yes, yes, I don't believe I can't grab 8 million copies!"
Gang Leader Qiao, who was on the other side of the ocean, immediately got first-hand information from reporters on the scene.
"What, he sells an MP Mini for only $38.80?"
Gang Leader Qiao couldn't believe his ears and asked again: "Are you sure it's 38.8 US dollars?"
"Yes, LZ Radio has started broadcasting Sehan's new product launch conference. If you don't believe it, you can go and see for yourself.
Hearing this, Gang Leader Qiao felt a little dizzy.
He had mixed feelings in his heart. He was not only shocked by the other party's pricing.
What's even more shocking is Li Xun's terrible business intuition.
Most people will definitely become arrogant and arrogant after a product achieves great success. Even if there are few calm people, they will definitely want to consolidate the existing achievements.
Instead of thinking about checking for leaks and filling them, how to do things right for the people.
Li Xun immediately thought of the vacancies in the low-end market, and laid out his plans earlier than those of his followers.
This opponent is a bit too scary.
"Boss, what should we do now? Will the new product launch continue?"
The assistant asked a little uneasily, for fear of offending the angry Gang Leader Qiao.
"Do it! Of course we must continue to do it! Didn't Li Xun say that we will only make 0.5 US dollars, and we will only add 5 US dollars to the cost price!" Saying this sentence almost exhausted the energy of the gang leader.
He firmly believes that Sehan and his family cannot monopolize the MP3 market, and they may be able to survive as prices drop.
There is a secret truth in the Internet industry:
Often the industry leader and the second-largest company engage in a price war, but the third-largest company is unable to hold on and dies first.
Gang Leader Qiao feels that he has a chance to be the second in this industry.
If you can't defeat the big devil Li Xun, can you defeat some minor characters?
While Apple is holding a new product launch conference.
News about Sehan’s new product launch conference began to ferment.
It only took one night, under the hype of major newspapers and magazines, almost half of the world knew that Shihan Technology was going to release an MP3 priced at US$38.80.
Such a conscientious price immediately aroused heated discussion among the people.
People stayed up almost all night, waiting for LZ Music to start a new ten-round pre-order.
Although it has been repeatedly emphasized that there is no purchase limit for MPMini this time, people still choose to stay by their computers and wait for the countdown on the official website.
The server, feeling the pressure, started to get emotional again.
The technical director looked at the gradually increasing number of people in the background and secretly screamed, "It's terrible. The website is probably going to crash again."
Fortunately, the technicians have also learned well and are ready to start maintenance as soon as a problem occurs.
After only ten minutes, the website returned to normal.
Some people logged in a little slowly, only to find that when the page refreshed, the 8 million pre-sale units showed a sign that they were about to be sold out.
Damn it, it’s okay for you to grab the MPMan, but you’re here to grab the MPMini too?
Of course, this is just an illusion created by Park Zhengyi's inspiration, which is also called sales anxiety in marketing.
Seeing a sign that it is about to be sold out will make people who are hesitant to take it seriously. Everyone else is buying it, but if I don't buy it, I won't be able to buy it by then.
Some scalpers are interested in hoarding MPMini. They made a lot of money by speculating on MPMan before, and now they want to do it again.
They used the borrowed number to start stocking up again.
What makes them unable to reach is that 8 million units have just been sold out, and LZ Music officials have announced that a new 8 million units will be released at the same time tomorrow!
The scalpers who are hoarding goods are dumbfounded, are you serious?
Shihan Technology has proved with actions that their unlimited quantity is not just talk, it is really unlimited.
People outside began to wonder how much stock Shihan had prepared this time.
A netizen from Hong Kong City said that his wife works in Li Xun's super factory. The machines in the factory have been stepped on and are smoking, but she is still working overtime.
Sehan Technology announced a piece of news on the third day of the new product launch.
In just three days, MPMini pre-sold 12 million units. The market is expected to be saturated and MPMini production will be reduced.
This news dealt a fatal blow to other competitors.
Gang leader Qiao also shouted that Li Xun was shameless and had never thought about leaving a way for them to survive.
The conclusion that the market has been saturated has put the entire MP3 industry in turmoil.
The Apple Group, which just released a new product launch conference, is the first to bear the brunt.
The stock price plummeted in response.
A strange phenomenon occurred in the U.S. stock market. Technology stocks, which had been rising for two consecutive years, fell sharply for the first time.
All companies that had publicly disclosed MP3 R&D plans before had their stock prices plummet without exception.
Apple's market value fell from US$10 billion to US$8.3 billion in a few days.
Other MP3 manufacturers are even worse. Several small companies that have just gone public with the MP3 concept have even fallen below the issue price.
This frightened some technology companies to do emergency public relations. Our company has no intention of going deep into the MP3 industry, for fear of having anything to do with the MP3 industry.
It is not difficult for many companies to find that Yi Zhengxue and David are behind these falling stocks.
Gang Leader Qiao has been completely conquered by Li Xun's handiwork.
Others only thought of the first point, while he, Gang Leader Qiao, thought of the second point, but Li Xun had already thought of the third step, and the following fourth and fifth steps...
Being Li Xun's opponent is a very sad thing.
However, Gang Leader Qiao did not gain nothing from this crisis. He had already discovered Li Xun's super factory in Hong Kong City.
Why does Li Xun have the confidence to start a price war? It turns out that the confidence comes from here.
After the port city opened to the mainland, countless people went south to work, and Li Xun's super factory became the best choice.
A worker's monthly salary is less than 50 US dollars. On average, he can make more than a dozen MP Minis for Li Xun every day, which translates into a cost of less than 5 US dollars!
In addition, China is the source of raw materials for manufacturing MPMini, plus shipping costs, the cost of an MPMini is only US$20!
Li 823-hun sold one for 38.8 US dollars, so he definitely made more than a mere 0.5 US dollars!
This treacherous guy!
He has made up his mind to go to Longguo to build a factory and start a price war, and he will help the leader to accompany him to the end!
In this crisis, Citibank is the most unlucky.
Because they invested heavily in several MP3 manufacturers, investors now lose more than ten dollars for every MP3 sold, and even at a half discount, few people care.
These investments were destined to be wasted.
Jones, the instigator, was questioned by Citigroup shareholders, and he hesitated to explain why.
He had no choice but to let the dead agent chief take the blame.
Sure enough, when this name was mentioned, all the directors present showed fear.
Jones knew that he had escaped this time.
After this setback, he learned to stay away from the devil Li Xun. No matter whether it was good or bad news, he had to stay away from this person.
He will always think one or two steps ahead of others. If you try to plot against him, you will only hurt yourself.
And Li Xun, who is regarded by everyone as the big devil, is listening to the reports of Yi Zhengxue and Zhengyi.
"In this operation, we teamed up with colleagues from the North American branch to successfully short-sell MP3 manufacturers led by Apple, making a total profit of US$2.03 billion!"
Pu Zhengxue, who was standing by, was slightly stunned. The stock market was indeed the fastest way to make money, and their industrial profits could not be matched even by flattery.
"MPMin has pre-sold 15 million units, and the trend is gradually declining. It is estimated that sales in the first quarter will be around 30 million units."
The profit of an MPMini is about 10 to 15 US dollars, which means that the profit in the first quarter will be about 300 to 450 million US dollars. Adding in the sales of MPMan, the profit of Shihan Technology in the first quarter can reach 1.2 billion US dollars!
With the promotion of the Internet, MP3 sales will remain high, and Li Xun has another rooster laying golden eggs. .