stjorthotic Chapter 71 Live Broadcast Washing...
Chapter 71 Live Broadcast Washing...
Jiang Yinan became more and more excited as he thought about it, and his speech quickened again: "That's great! I can also add real-time bullet screen interaction to the live stream. Viewers can ask questions directly, and we'll arrange for someone to answer them online."
"Okay, you get it done," Wang Guanxi said. "Can you get it done by tomorrow afternoon?"
Jiang Yinan calculated the time: "Eight cameras, wiring, debugging, platform integration... almost done. I'm not sleeping tonight, I guarantee I'll get it done."
"Go."
Jiang Yinan also left.
Only Wang Guanxi and Xie Baizhi remained in the office.
Wang Guanxi sat back down in his chair, picked up his teacup, and took a sip.
"Cecilia, post a teaser on the official Douyin account. Say that at 10 a.m. the day after tomorrow, Edison Wang will personally go live to respond to the quality controversy."
Xie Baizhi hesitated for a moment: "Mr. Wang, should we process those videos first? Leaving them unattended is not a good idea."
"No need." Wang Guanxi put down his teacup. "Let them spread it. The wider the better."
Cecilia Cheung didn't quite understand, but she didn't ask any further questions.
Having worked with Edison Wang for so long, she knows that this boss never does anything without a plan.
"Okay, I'll send it right away."
……
After the trailer was released, the comment section became even more lively than Wang Guanxi had imagined.
"Finally, a response! I thought they were going to play dead."
"Waiting for the live stream, let's see how you wash it."
"I trust Chongxi! The T-shirt I bought has been washed several times and there's still no problem with it."
"The person upstairs is definitely a paid troll, confirmed."
"I'm a paid shill, my foot! I'm a real buyer!"
"Stop arguing, let's talk about it after watching the live stream the day after tomorrow."
"President Wang personally taking charge? That's interesting."
"Is he here to play the victim?"
"I'll watch the sob stories too, I just want to see what this outfit is really like."
"No matter what, daring to respond via live stream is better than those brands that play dead."
The trailer's viewership skyrocketed, surpassing 500,000 in less than half a day.
The post was widely shared, with some commenting "Waiting for it to backfire" and others saying "Support President Wang".
The two groups of people were arguing fiercely in the comments section.
Cecilia Cheung stared at the backend data, feeling a little uncertain.
She walked into the office and asked quietly, "Mr. Wang, are you really confident about the live broadcast the day after tomorrow?"
Wang Guanxi glanced at her and smiled.
"When have you ever seen me fight a battle I wasn't confident of winning?"
After thinking about it, Xie Baizhi realized that there really wasn't one.
From acquiring express delivery stations to investing in Day & Night, to taking over two garment factories, and then launching the Chongxi brand.
Wang Guanxi walked steadily with every step.
He was so composed, unlike someone in their early twenties.
"Then I'll go take care of my work now." Cecilia Cheung left.
……
The next afternoon, Jiang Yinan came to report.
"Mr. Wang, all eight cameras are installed! Three in the workshop, two in the cutting area, two in the sewing area, and one in the packaging area. It will provide 24-hour continuous live streaming with very clear images."
She handed me her phone, which displayed eight split-screen views.
Wang Guanxi looked around and nodded in satisfaction.
"Thanks for your hard work."
Jiang Yinan chuckled, his dark circles showing from laughing.
"It's not tiring, it's just that I didn't sleep much last night."
Lu Mingyuan's side has also been settled.
He organized the quality inspection reports, fabric purchase contracts, and production process monitoring videos of the first batch of products, and put them into two large folders.
"Mr. Wang, here are the documents you requested. Every batch of fabric has a purchase contract and testing report, and every garment has production and quality inspection records. If anyone tries to smear us, these documents will be more than enough to give them a hard time."
Wang Guanxi flipped through it and then closed it.
"Okay. You two should both be there for the live stream tomorrow."
"No problem," the two said in unison.
……
9:30 a.m. on the third day.
The live stream hadn't even started yet, but the number of viewers had already exceeded 10,000.
The comments section was flooded with messages.
"Here it comes!"
"When will it start?"
"Where is Mr. Wang? Where is he?"
"Waiting for it to crash and burn."
"Waiting to be proven wrong."
"Can you two just shut up? You're arguing before we've even started."
At 9:58, the screen lit up.
The camera was focused on a worktable, on which were several pieces of Chongxi clothing and several competing products at the same price point on the market.
Wang Guanxi appeared in front of the camera.
He was wearing a white Chongxi T-shirt with a black Chongxi sweatshirt over it today, and he looked very energetic.
"Hello everyone, I am Wang Guanxi."
The live chat exploded instantly.
"Hello, Mr. Wang!"
"It's finally here!"
"The clothes look quite good on you."
"Stop talking nonsense and explain the quality issue!"
Wang Guanxi ignored the comments and continued talking to himself.
"Recently, there have been several videos online saying that the quality of our Chongxi clothes is problematic. They shrink after one wash, the neckline deforms after one day of wear, and the threads are rougher than what my grandma would sew."
He paused, and the corners of his mouth curled up slightly.
"Today, I will measure each of these clothes in front of everyone. After you're done, you can see the results for yourselves."
He picked up a white T-shirt from Chongxi on the table, and then picked up a competing item at the same price.
"The first item is the shrinkage rate test."
He measured the two garments separately and wrote their dimensions on the whiteboard.
Then put it in the washing machine next to it.
The washing machine was prepared in advance, with a transparent lid so everyone could see the clothes spinning inside.
Wash five times. After each wash, dry the product and measure its size.
The number of viewers in the live stream has increased to over 50,000.
Wash five times. After each wash, dry the product and measure its size.
The number of viewers in the live stream has increased to over 50,000.
The screen was almost completely obscured by the barrage of comments.
"They're really going to wash it? I thought they were just saying it."
Five times? How long will that take?
"Is Mr. Wang serious?"
The washing machine ran for forty minutes and then stopped.
Wang Guanxi took out the clothes, dried them, and took their measurements.
"After the first wash, the Chongxi T-shirt shrank by 0.3%, while the competitor's product shrank by 1.2%."
He wrote the data on the whiteboard.
The second time, the third time, the fourth time, and the fifth time.
The data on the whiteboard is becoming increasingly detailed.
After the final wash, Wang Guanxi held up Chongxi's T-shirt and faced the camera.
"After five washes, the total shrinkage rate of Chongxi T-shirts was 0.9%, while that of competing products was 3.8%. The national standard is within 5%, and ours is less than 1%."
The trend of comments on the bullet screen has started to change.
"Holy crap, these stats are amazing!"
"The Uniqlo shirt I bought shrank after washing it twice."
"What brand is the competitor? It's not Mewi, is it?"
Wang Guanxi didn't answer, put down the T-shirt, and picked up a black hoodie.
"The second item is the neckline pull test."
He secured the hoodie to the table, using a pull gauge to hook the collar.
"I'll pull it a hundred times. Each pull will be five kilograms."
He pulled it one pull at a time, and the counter jumped beside him.
1，2，3……50……100。
After doing 100 repetitions, he held up his hoodie and pointed it at the camera.
The neckline is almost undetectable to the naked eye compared to before it was pulled up.
"After 100 stretches, the neckline deforms by only 0.5 millimeters. See for yourselves, is that considered deformation?"