stjorthotic Chapter 207: Market Research, The Prerequisite For People To Compete And Rush To Send Money [Please
Chapter 207: Market Research, The Prerequisite For People To Compete And Rush To Send Money [Please
In Yingtianfu Middle City, Yan Changqing walked leisurely through Zhuangyuan Lane and walked on Hongwu Street, looking left and right casually.
Next to him were Chu King Zhu Zhen and Qi King Zhu Bo. After being exposed to the sun for more than three months, they were all tanned a lot at this moment, and they looked almost the same as ordinary farm boys.
If we say that more than three months ago, they had a noble and extraordinary demeanor even if they did not reveal their status as princes.
So now, even if they say that they are princes, no one will believe their words.
After all, their current image is really very different from the image of the prince imagined by ordinary people or the nobles.
Beside Yan Changqing, Zhu Zhen, and Zhu Shu, Lu Wenzhao and Pei Lun, two members of the Qianhu Jinyi Guards, followed closely to protect them.
However, Yan Changqing said that they should keep a low profile and not attract attention, so Lu Wenzhao and Pei Lun did not wear Jinyiwei's standard flying fish uniforms, and even the embroidered spring knife was hidden under the robes.
He just followed Yan Changqing, Zhu Zhen and Zhu Bo step by step, pretending to be attendants.
In addition to Lu Wenzhao and Pei Lun, the two Jinyi guards were closely guarding Qianhu.
At the front, back and left of this Hongwu Street, there are hundreds of Jin Yiwei men also dressed in casual clothes, pretending to be businessmen and walking around while secretly protecting them.
It is guaranteed that once 17 encounters any unexpected situation, in as little as three or five breaths, or as long as more than ten breaths, three to five hundred Jin Yiwei will be able to gather immediately, or even form an array to wait.
"Sir, what are we doing today?!!"
Chu King Zhu Zhen, who was following Yan Changqing to the right, looked up at Yan Changqing curiously and asked.
Originally, they were going to continue farming at the Agricultural College today, but after hearing Yan Changqing say that they were going to Yingtianfu City for a visit, they immediately shouted that they wanted to go together.
After all, farming was too tiring for the two of them. Fortunately, Zhu Yuanzhang and Empress Ma were at the Agricultural College to personally watch and take care of the potato planting.
By the way, please supervise the two of them, otherwise Zhu Zhen and Zhu Bo would have been lazy and not farming.
After all, under Zhu Yuanzhang's nose, if Zhu Zhen and Zhu Zhu wanted to be lazy and fish out of farming instead of farming.
Zhu Yuanzhang would not tolerate them. He would either throw a fist-sized clod of soil directly at them, or a big foot would directly kick them over.
And here, Zhu Zhen and Zhu Bo didn't even find a place to reason.
At least, when Zhu Zhen and Zhu Zhu wanted to find sympathy for Queen Ma, Queen Ma would not accept this trick.
Because in Queen Ma's opinion, planting and taking care of other food crops might make Zhu Zhen and Zhu Zhu a little more careless and relaxed.
But if Zhu Zhen and Zhu Zhu dared to be sloppy and lazy in the face of potatoes with a yield of at least 20 shi per mu, Empress Ma would only think that the clods of soil thrown by Zhu Yuanzhang were too small and kicked lightly.
Therefore, under the personal supervision of Zhu Yuanzhang and Empress Ma, Zhu Zhen and Zhu Shu cultivated farmland seriously and conscientiously for more than three months at the Agricultural College.
In this way, Zhu Zhen and Zhu Shu naturally refused to complain.
So when it was a rare opportunity for Yan Changqing to leave the Agricultural College, they came out with Yan Changqing on the pretext of helping Yan Changqing carry his things.
Yan Changqing, Zhu Yuanzhang and Empress Ma also knew this very well. They thought that Zhu Zhen and Zhu Zun had been working hard for more than three months, so they regarded it as a holiday and allowed them to follow.
"Do market research."
Yan Changqing answered casually that now the main building of the Agricultural College has basically been completed.
In addition to the shops opened by the Agricultural College itself, other shops will naturally be settled later.
Just like the large shopping malls in Yan Changqing's previous life, before the mall opened, various great merchants must have settled in to provide the mall with more and better various transactions and services.
Only in this way can we attract more popularity and thus promote consumption.
So today, after arranging other things in the Agricultural College, Yan Changqing took some time to go to the middle city, inner city, and Qinhuai River side of Yingtianfu to see which commodities were more popular with the people.
Then we will see if the Agricultural College can provide these buying and selling services.
If they can't provide it, then Jinyiwei School Disciple will invite them to come and have a chat to see if they are interested in opening a branch in his agricultural college or something.
“What is market research?!”
King Zhu Shu of Qi's eyes lit up, and he found that he had heard a new term again, and of course he couldn't help but ask.
After listening to Yan Changqing teach "Dragon Slaying Technique" so many times, they basically understood one thing.
That is, if a term they don't understand suddenly comes out of Yan Changqing's mouth, don't miss the opportunity and seize the opportunity to ask him for advice immediately.
Because behind this unfamiliar noun, most of them contain knowledge that they didn't know before, or they had never learned or heard about it.
"The so-called market research is to observe and study one or several specific groups based on a specific purpose."
"And these market surveys can be divided into several different types of market surveys."
“For example, consumer surveys: conduct observations and research on specific consumers, and purposefully analyze their purchasing behavior, the evolution of consumer psychology, etc.
"For example, among the female consumer groups, within different age groups, do they like to buy more rouge?! Or do they like to buy more jewelry?!!"
“When it comes to buying rouge or jewelry, what type of rouge or jewelry do they like to buy more?!!”
"For example, in terms of rouge color, do they like red, orange, pink, purple, or nude?!!"
"Under these five major color systems, they are divided into bright red, orange red, true red, fragrant color, rose color, tomato color, plum color, grapefruit color and so on.
“Similarly in terms of the type of jewelry, do they like rings, pendants, clavicle chains, earrings, earrings, bracelets, bracelets, etc.
"Among these types of jewelry, do they prefer heart-shaped styles more?! Or flower-shaped styles? Or other specially customized styles, etc.?!!"
“After you investigate all these things clearly, what age group of women do they like rouge or jewelry?!!”
“What color of rouge and type of jewelry do you like specifically?!!”
"These questions no longer have any doubts in your eyes."
"When you know all the answers to these questions, then you only need to carry out targeted manufacturing and sales."
"Then those women will cry, shout, fight, grab, and throw the money they have into your arms."
"The same principle applies to men, the elderly, and children."
“For example, what type of armor, what kind of sword, and what kind of horse do men like.
"Another example is what snacks and toys do children like."
“Or maybe what the elderly like to soothe their nerves, help them sleep, strengthen their bodies, etc.”
"As long as you do market research in advance and truly understand their needs and wants, it won't be a waste of effort if you want to get money from them and put it into your own pocket."
Yan Changqing looked around and remembered all the information he saw in his mind, while 550 casually explained to Zhu Zhen and Zhu Shu.
Zhu Zhen and Zhu Shu, after listening to the long list of explanations given by Yan Changqing, especially the classification of rouge colors and jewelry types and styles, both looked dumbfounded and stayed in place. .
Even the Qianhu Qianhu Lu Wenzhao and Pei Lun, who were responsible for protecting them, had shock in their eyes after hearing these words.
After quite a while, Chu King Zhu Zhen followed Yan Changqing again and said with a look of admiration:
"I finally know why Mr. Yan was able to earn thirty million taels of silver before. I thought it was because they were stupid and had too much money."
"But I didn't expect that behind this, there is also such profound knowledge hidden."
Yan Changqing smiled and said:
"It's not a profound knowledge. The main reason is that they are stupid and have a lot of money."
"If you are interested in this aspect, you can also observe and study together. When we go back in the evening, we can review the results of each other's market surveys.
After hearing Yan Changqing's words, Qi King Zhu Bo also followed him again and immediately replied:
"Okay, I'll give it a try too, Mr. Yan, what should I watch?!!"
Zhu Shu had long been envious of the fact that Yan Changqing had made thirty million taels of silver.
At this moment, I heard Yan Changqing say that as long as you do some market research, you can make people cry, shout, fight, and rush to give you money [Zhu Zhong feels that it is necessary for him to learn this divine reward!! !
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